Santander Consumer USA invests $35 million into bridging digital divide across the US

Santander Consumer USA have announced that they are partnering with Comp-U-Dopt, a technology and community nonprofit, to lessen the digital divide across US communities

With a $35 million multi-year grant from Santander Consumer USA Inc. Foundation, Comp-U-Dopt has pledged to provide free high-speed internet connectivity, along with computers, training and support to eligible low-income residents who enroll in a lottery for the program in select cities.

The program is set to begin with a £7 million investment in Dallas, with planned expansion over the next two years.

The aim of this initiative is to provide an increased financial empowerment, especially for those who struggle with accessing digital connectivity.

In Dallas, student households set below 200% of the federal poverty line in the city’s southern sector will be targeted, with connectivity, laptops and digital skill-building resources on offer. Up to 10,000 houses are set to be served over the next two years.

Santander consumer CEO, Mahesh Aditya, said: "Our program with Comp-U-Dopt looks to level the playing field, providing families and students with critical computer and digital resources to help them prosper and thrive. The digital divide is a solvable problem, and it is critical that we continue to invest in initiatives that provide students and families the tools they need to access additional resources."

Dallas Mayor, Eric Johnson, added: "By expanding Internet service in our historically underserved communities, we can improve educational outcomes, enhance workforce readiness, and increase access to critical services. We are grateful to Santander Consumer for recognizing the importance of this issue and for helping to make Dallas an even better place to live and work."