Data shows the events, habits and patterns that shape peoples’ lives, needs and preferences. Marketers need to discover those events and patterns and act on them to reach the right…

Flybits leverages data science to gain information on consumers

The group contends that banks should not offer products based on tracking of customer trends

Customers are comparing their bank’s digital experience to that of retailers

Smarter analytics in finance

For years, we’ve been simply giving away our most valuable asset – our personal data

Some organizations can have over a thousand people reconciling their data

Shifting from competitor to collaboration through technology convergence

Today, thousands of botnets can perform what used to require hundreds of hours of work in just a few seconds

Building a brand with prime members at the beginning of their credit journey is crucial