In a survey last month of the 100 members of ABA's Community Bankers Council, the 44 bankers responding clearly had mobile on their minds-an in their budgets.
Your customers are already asking ChatGPT, Claude, and other AI assistants where to open an account, how to move money, and which lender to trust. Here's the question: "Is your institution part of their conversation, or is a fintech or another brand answering for you?"
