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Anna Murray

Anna Murray

Anna Murray of emedia llc brings a real-world view to life in the trenches of technology. Often with a dash of humor, Murray’s suggestions can help tech work better inside your organization. She is the author of The Complete Software Project Manager: Mastering Technology From Planning To Launch And Beyond.

Q. “How many women does it take to put on a tech conference?” A. “That’s not the point”
Will you run tech on hype or strategy?
Is your tech staff “steady state” or “project type”?
Popular terms for complicated tech can cloud key issues
Does anyone involved in software in your bank even know?
Here are “don’ts” to know before the rescue begins
Learn how to spot IT “complexity”—and why you must
Furniture assembly and technology bear more than passing similarity
Sometimes just “shoveling snow” makes best solution
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Webinar: How Banks and Fintechs Are Building the New Payments Stack

Tuesday, June 30, 2026, 1:00 PM ET

As digital assets move into the mainstream, banks, fintechs, and payment providers are focused on a new challenge: how to build and scale products that deliver real business value.

In this session, Cross River and Fireblocks will explore how leading organizations are bringing digital asset products to market, the infrastructure decisions that shape growth and speed-to-market, and the lessons learned from teams building at scale today. From wallet architecture and custody models to vendor strategy and regulatory considerations, we'll discuss the foundational choices that can accelerate innovation — or create friction down the road.

Whether you're evaluating a new offering or scaling an existing program, you'll leave with a practical framework for understanding how digital asset infrastructure impacts business outcomes.

REGISTER NOW!